Crafting Cultural
Narratives & Movements
for Curiosity and Love
We
Build
Narratives
Because We
All Belong
Your
story
and
perspectives
matter
✶
Your story and perspectives matter ✶
Our Approach
☻
Human Strategy
We are interested in elevating belonging for individuals and society. At the heart of our work are the practices and ethics of curiosity and love.
❋
Storytelling
We are on a mission of integrating these messages, stories, and narratives into popular culture: social media, TV, theater, experiential, and other formats.
✦
Network-Based
These stories do not operate in a silo. We integrate strong impact producing into every project, which includes audience engagement and leveraging networks for amplification or user-generated content.
✿
Impact-Centered
We don’t just create stories and leave it at that. We also partner with organizations and academics to analyze the efficacy of these projects on attitudes and behaviors, such as through sentiment analysis and polling.
Our Beliefs
We can’t just imagine policies or systems—Culture norms and relational fabric matter.
Belonging isn’t just taught, it’s modeled to us by the media and culture we consume.
It’s not data that moves people toward action—it’s story.
How it works
Partner with us!
What We Do
We are constantly iterating on a narrative strategy that fosters understanding and belonging in the United States
We develop original stories in a multitude of formats (e.g. TV, theater, social media content, etc.)
We analyze the impact these stories have on the attitudes and behaviors of others, showing that these pop culture initiatives make a positive difference in society
How it Works
Your foundation or company works with us, a 501c3 fiscally sponsored project, on a project or initiative
We share our strategy and updates on how our original stories are developing (in a particular medium)
Ideally, we continue to partner together through the lifecycle of the project, from development to impact production
My packages
This package is the most flexible way to get started. Great for trying out a session or booking as needed. Never expires.
This package is my most popular lesson option. Covers weekly lessons for one month. Never expires.
Popular
Best value package. Book 2x weekly for a month, or once weekly for 2 months. Never expires
Best
value
My students
“
Thanks to Mr. Minoru's tutoring, I confidently navigated Japan last spring. His personalized lessons not only taught me the language but also immersed me in the culture. Arigato gozaimasu, Minoru Sensei!
Roxy, student from 2022–2023
